According to research, two-thirds of consumers think the cheese case has a major impact on their perception of store quality, and 87% of consumers bought at least one additional item to go with their premium cheese purchase. With so many shoppers influenced by premium cheeses, it’s essential that your case both captures and holds their attention. Create interest by using wheels of cheese for height, and dress the case with complementary items like olives, wine, and crackers.

Evidence suggests that variety, price, and form are most important to cheese shoppers. Arranging a case by variety, then price, then by the brand is a smart approach. Most consumers report that information on flavor profiles, suggested uses, pairing ideas, and more about the different cheese varieties is important to them. Signage and staff are both valuable ways to share these details.

A cheese case with multiple price points will suit all consumers. While some people are willing to spend more on premium items, others have become more sensitive to pricing. Carrying both domestic and imported cheeses is a great way to increase the variety and add multiple price tiers.

The versatility of cheese is one of its best features, and your store can emphasize that by showcasing a variety of formats and their suggested uses. Include wedges or blocks of multiple sizes, shreds, crumbles, and slices to address the need for dinner ingredients, cheese trays, convenient snacks, and more.