The nationwide debut of Chèvre marks Roth’s entry into the popular goat cheese category.
Fitchburg, Wisconsin – Roth® Cheese, makers of award-winning specialty cheese, is expanding its product offering with the introduction of Roth Chèvre, an earthy, fresh goat cheese. The nationwide debut of Chèvre features both plain and seasonal flavors in a variety of retail and foodservice formats.
“With the introduction of Chèvre, we’re expanding our capabilities to meet market demand for a versatile, flavorful cheese with a variety of uses,” said Heather Engwall, Vice President of Marketing for Emmi Roth. “As goat cheese grows in popularity with consumers, we are committed to offering our retail and foodservice partners access to several formats of goat cheese to fit their customer’s needs.”
According to IRI data, goat cheese volume sales have gained over each of the past five years. In addition, the Dairy Farmers of Wisconsin 2018 Cheese Category Review and Datassential MenuTrends™ report goat cheese is the fastest growing category within cheese varieties* and can be found on 24.3% of operator menus, an increase of 14% since 2014.
Roth Chèvre is available in several flavors including classic Chèvre as well as Honey, Peppercorn, Garlic & Herb, Rolled Cranberry and Wild Blueberry. Roth Chèvre is available at retail in several forms, including 8-ounce and 4-ounce logs, 4-ounce crumble cups and 1-ounce medallions for grab-and-go applications. Foodservice formats include bulk 10.5-ounce logs and crumbles ranging from 2-pound cups to 20-pound pails.
For more information visit rothcheese.com/chevre.
Media Contact:
Abby Despins
608-293-1003
abby.despins@emmiroth.com
About Roth®
Roth® Cheese is a part of Emmi Roth, one of the nation’s largest producers of specialty cheese. Cheese experts at Roth have been importing and crafting specialty cheese in Southern Wisconsin for more than 150 years. Roth is known for producing award-winning cheeses like Grand Cru® and Buttermilk Blue®, everyday favorites like Havarti and Gouda and innovative new snack and grab-and-go cheeses.
For more information about Roth Cheese, visit rothcheese.com, or find Roth Cheese on Instagram and Facebook. For downloadable product assets, visit the Emmi Roth Media Center.